I am a student of The Sales Cycle. I have listened to many seminars where purchasing agents were the speaker. They all say that when you are in the purchasing position, you may think that you are in the “power position” but that is not always the case. When you…


Creating content is one of the three best ways to build your business. It’s the only one of those three that takes the time you invest in it and can give you a 25-fold return on your investment. That is an amazing Return on Your Investment. How does that…


In part one of this blog post, I (Hank) shared a story of how we had a really great idea for a new business that was going to support our core business and how after doing lots of due diligence, we decided that it was not such a great…


Golf, to me, is one of those sports which carries a great pressure to perform. At the professional level, you have fans surrounding you in judgmental silence. Since I am not much of a golfer, when I play, I could feel that pressure to perform, or, I could ignore…


Having worked with dozens of brand new small business owners just like you, we know the most exciting AND the most frightening question you will have to ask yourself before starting your business will come after you do an extensive search for ‘competition’ and find no one in your area…


From the very beginning of this article, we would like to explain that it is our overriding belief that as an entrepreneur, you absolutely deserve to earn a fair profit for the excellence you bring to the table for your clients. …


Most of you entrepreneurs who are reading this will understand it as a cautionary tale. It reminds us that as the winds of social change blow, your business could get caught up in the hurricane. To carry that metaphor further, the United States is currently in the middle of…


We have all read The Statistic. The one that quotes that it costs between five and ten times more to get a new client than it does to retain a current one. That is still true.

Here is an example: When we have a client re-order 250 t-shirts with…


Now is the time, huh? You have been reading our latest blogs about Covid-19 and you have made the decision to improve your online presence and sales. You want to get your business online during this Covid era.

Great job!

This blog post has some tips that are going…


I had the opportunity to listen in on a group call with the governor of my state and some business people. The subject under discussion was the opening of the United States.

The message from the governor was that he would open the state ‘not today, not tomorrow, but…

Yuloff Creative

The entrepreneurs that hire us get to work with more of their ideal clients, make more money and have more fun: www.FreeMarketingConsultation.com

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